Participant Profile

Aleena Mazhar

Field Manager Eastern Canada, Mosaic Experiential Marketing

Honours BAS Marketing, 2008

I always loved to work. I worked throughout university and fell in love with what was to be my career in my second year at York. My passion for the new age of Marketing, moving from mass marketing to experiences and further into digital has been extended by the challenges I have faced in this fast paced marketing agency. Working with fortune 100 clients like Coca Cola, Labatt, and Diageo has made me put into practice all the great skills I learnt in university. This industry is incredibly exciting, and working at the leading agency is challenging yet the best experience I've ever had.